7 lessons on how conference networking can change your life

Updated: Jun 23, 2021

Social networking is the dream of a market development practitioner. Forging relations with precisely the right people has never been more straightforward in history. Some sales marketing professionals would argue that the value of face to face meetings and conference calls would never replace social media.


Social media is the greatest thing in the history of networking. During your first hour of exchanging drinks and business cards with strangers, are you going to close 30 new accounts? It's pretty improbable. However, in-person networking activities may provide a starting point for building new lead and customer relationships for business development practitioners with the right soft skills and the ability to follow up currently.


One great connection is worth more than 100 forgotten acquaintances.

What's important is getting someone you can rely on in your life for guidance, insight, referrals, introductions. Someone you think is a fair portrayal of what you do, and ideally someone about whom you embody your qualities.


Business partnerships are based on behaviors

No one trusts the person who says they can do something that never happens. Tried-and-true business connections manifest themselves exclusively by an intervention. Trust is inherently solidified when two parties agree to work together, and both deliver on their promises.


Sadly most people try to build relationships based on commitments. They measure their worth by the things they say they can do instead of what they offer actively and accurately.

Positive relationships require nurturing.

Lastly, developing business relationships involves taking the time to check in with individuals, seeing how they're doing, showing an interest in their ambitions and aspirations - and knowing what will benefit them most in return.


Commit to personal growth.

Our mind is a sponge, and it's the case that what you put in will get you out. It takes a bulletproof mentality to be a successful entrepreneur, and the only way to build the requisite mindset is to fill your brain with the "good stuff." To learn and evolve, and watch motivational videos on YouTube, read as many personal development books as you can, attend workshops and seminars. It does make a difference.


Be involved in your peers.

We should listen twice as much as we talk as people cross our path. We fail to realize that we speak more than we are supposed to. We talk about our loves, our hates, our challenges. It's important to access what the other people are saying. You can notice that people at events who introduce themselves and thrust their business card in your hands and swan off to the next victim and networking don't mean that.


Ask questions that help you to close the deal.

Avoid making the mistake of asking your customers how they feel about your project. That's going to move them straight from their emotional brain to their rational mind, and they will start to explain why they can't come to make a transaction of their own. Networking doesn't mean that you ask questions about your project; instead, you can ask which choice will suit them better and how they would feel about owning your product. Holding a customer in the emotional part of the brain would make it smoother to close the deal.

Your energy introduces you.

The more compassionate you are to a person, the easier it is for people to welcome you into their inner circles - and the more likely they are to help out.


No matter how talented you are, how well-connected or wealthy you are, it does not matter. Strong force draws positive energy. And suppose you want the doors of opportunity to stay open. What's most important is that you always remain humble, grounded, and willing to learn and connect with those around you.


For starters, you must be aware of what you define success as. Ask yourself before you reach out to people. And it could be anything from free time to self-expression or wealth. Once you become clear on what you want, you can take action.


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